9A - Testing the Hypothesis Part 2

Who: After interviewing five people based on questions their smartphones being fragile, I see that some people who share similarities with my opportunity do fall outside of the boundary. Three of the people interviewed said that they believe their smartphones are too fragile. The other two said the phones are fragile, however it is necessary in order to keep the phones as sleek as they are now. They all believe that the repairs and replacements are expensive, however, not everyone wants the materials that the phone are made with to change. Three wanted stronger materials, while the other two preferred the phones to stay how they are. The two believed with the proper care, stronger materials won't be needed.

What: The need I identified differs from another need in the sense that it deals with how long smartphones last. Almost everyone has a smartphone, and it is not uncommon for people to drop them. When dropped, they break rather easily. This causes the owner to either repair or replace it, which is rather expensive to do, especially if it breaks multiple times.

Why: The cause of the outsiders' needs are different from that of the insiders' needs based on the fact that the outsiders believe that the problem can be solved simply by taking better care of their product. They feel as though being built from new materials is unnecessary and will ultimately change the product itself. The insiders believe the phones themselves are the problem and must be built to be more durable.

	Inside the Boundary	Outside the Boundary
Who is in and out	People who would prefer that smartphones be made with materials that are more durable	People who prefer that the smartphones remain how they are and that owners take better care of them
What the need is and isn’t	The phone owners that would like manufacturers to build phones that last longer and can take more punishment	Phone owner believes that the phones may be fragile, but would rather be more careful in how they handle it than having the being made differently
Why the need exists and alternative explanations	The need exists because as humans, we make mistakes. No one is perfect and people drop their phones all the time. There is no way to stop people from dropping their phones, therefore phones will continue to break from being dropped. If the phones were built to be more durable, this problem can be solved	With phones being built from stronger materials, the design of the phone may he altered. Since the materials are stronger, the phone may be bulkier. However, this tradeoff is something that the consumer will have to decide is worthwhile. Some people may not think so and try other methods such as being more careful and using accessories such as phone case and screen protectors to combat this